Museum identity

Octave

A new identity for a hall of sound: one circle, one long note.

Q
Q
Octave
2025
Q
OctaveTurned

Client

Octave

Year

2025

Work

Identity · Posters · Wayfinding

Result

12 rooms, one system

Octave is a hall of sound with twelve rooms and one long programme. Its old identity was a logo and a lot of hope. We gave it a system built from one circle and one long note.

Posters that keep playing

Each season gets a poster series in red, black and cream. The circle moves from poster to poster like a sound moving through a room.

Finding your way

Enamel signs carry the same circle into the building, so the poster you saw outside leads you to the right door inside.

The hand, laid out

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J
Kestrel
App brand
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